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Beginning
1 point
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Developing
2 points
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Meets Standard
3 points
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Above Standard
4 points
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Score
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1. Simplicity
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In terms of Web design,
simplicity refers to an approach to express something in a complete and efficient way.
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- web page is too busy
people
reading it cannot find what they want quickly.
- excessive use of graphic
elements
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- web page is somewhat busy
people
reading it will have difficulty finding what they want quickly.
- excessive use of graphic elements.
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- content is simple and to the
point.
- appealing graphic elements are included appropriately.
- differences in
type size and/or colour are used well.
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content is simple and to the
point.
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2. Consistency
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The design must be consistant in the whole website. Each page must be predictable and look similar to each of the other pages in color, text format, and/ or some familar layout. |
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background, text format, and colour usage are
randomly chosen
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pages seem unrelated
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background, text format, and colour usage are
randomly chosen with few consistent elements throughout
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background, text format, and colour usage are
somewhat consistent with little inappropriate variation.
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- background, text format, and colour usage are carefully chosen to produce a
consistent screen layout for all your pages.
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3. Color Schemes
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Color scheme refers to a set of colors you use on your Web
components including text, background, link, visited link, active link,
border, and table.
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little thought went into the choice of colors.
- choice of colors and combinations are negative
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little though went into the choice of colors.
- colors do not match the character of the site
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color is used somewhat appropriately to produce an
atmosphere that expresses the character of the Web site.
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color is appropriately used to produce an
atmosphere that expresses the character of the Web site.
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| 4. Audience |
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The audience will influence
every aspect of your website's design
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tone of language not appropriate
- use of graphics and/ or colours is not appropriate for audience
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audience is not defined or poorly
defined through confusing use of tone and language structure
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tone of language is mostly appropriate
- use of graphics and
colours is mostly appropriate for audience.
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tone of language appropriate for audience
- use of graphics and
colours is appropriate for audience.
- audience is well defined.
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5. Structure/ Navigation/Format |
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Good websites are well
organized. Their content is presented
in a clear manner that is easy to follow. You should ensure that the
readers get around your website with ease. Blocks of text and images must be of appropriate size.
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content is confusing and difficult to follow.
- site
is difficult to navigate.
- not intuitive.
- large images that
take long to load.
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content is somewhat confusing and difficult to
follow.
- site is somewhat difficult to navigate.
- too much textual information.
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content
is presented
in a clear
manner that is easy to follow
- navigation is difficult .
- not
intuitive.
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content is presented
in a
clear manner that is easy to follow.
- readers can get around your website with
ease.
- there are no blind links.
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| 6. Resource Documentation
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You must always document all the resources used on
your site. This means you must give credit to any websites, books, and/or other resources used. |
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none of the resources used are documented.
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documentation is incomplete or poorly done.
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documentation is mostly complete with one or two
errors
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all text,
graphics sounds and multimedia resources are documented.
- correctly organized in
alphabetical order
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Total Score |
/24
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